With far more than 1.3 Billion films uploaded in 2017 garnering Trillions of sights, there’s no dilemma that on the net movie is increasing swiftly and listed here to remain. There’s also no issue that in this war for eyeballs, there’ll be authentic winners and losers. If you are a info analyst for a broadcast business, media publisher or model, you’re tasked with extracting and examining your company’s video data, setting benchmarks, and advising your video clip strategists on what’s performing, what traits to look for, and how to keep forward of the competition.
In our approaching webinar, ‘Overcoming the Major Measurement Challenges in a Fragmented Digital World’, you’ll listen to Lee Boykoff, SVP of Details Method at A&E Networks and Allison Stern, CMO at Tubular Labs explore what genuinely issues when it comes to successful in the environment digital video clip from a info analyst’s standpoint. From aligning information to KPIs that subject to your enterprise, to competitive benchmarking, to employing the ideal equipment to standardize cross-platform electronic movie data, Lee and Allison will share actionable insights that you can place to work quickly.
Be part of host Allison Stern for a stay hearth chat with Lee Boykoff, about how he’s conquer some of the most tough challenges in measuring and reporting on cross-platform social online video. The webinar will be held on Wednesday Feb 28th 2018 10:00 AM – 11:00 AM PST. Simply click the button below to sign-up these days:
The webinar will include the next vital issues dealing with on the net video clip publishers now which include:
- How to align with the KPIs that issue to your small business
- How to mixture, standardize, and normalize cross-platform electronic online video info
- How competitive benchmarking can push improved final decision-creating and increase viewers sizing
- Working with the best intelligence instruments to measure and report on electronic movie
Meet the Presenters:
Lee Boykoff is Senior Vice President, Details Technique for A+E Networks, overseeing Electronic Analytics, Efficiency Advertising and marketing, and CRM for the company’s portfolio of models. In his 10 calendar year tenure at A+E, his efforts have fueled 30% once-a-year audience growth throughout the organization’s websites and applications. Now, A&E, Background, Life span, fyi, LMN, and Biography attain a mixed 40 million electronic consumers per thirty day period and attract more than 2 billion video clip sights annually. A+E’s cell and connected gadget applications, released in Dec 2012, have a short while ago surpassed 60 million downloads.
Prior to A+E, Boykoff was a expert at IRI, concentrated on media mix modelling and pricing optimization for Fortune 500 CPG consumers. Before in his occupation, he promoted dwell occasions and concert events for both of those Reside Country and an array of unbiased promoters. Boykoff graduated from Bowdoin Faculty with a B.A. in Economics and been given his M.B.A. from UNC’s Kenan-Flagler College of Company. He at this time resides in Brooklyn, New York with his wife and two young children.
Allison Stern is Tubular’s Co-Founder and CMO. Before Tubular, Allison worked at YouTube, with the gross sales functions, products promoting, and small business development teams. During her occupation, Allison has assisted media providers, which includes 20th Century Fox and AOL, produce powerful on-line encounters and raise consumer engagement.